Why is RPA the fastest growing market in Enterprise Software?

Post by
Scott Francis

TechCrunch reports that Gartner has recently gone on record saying that RPA is the fastest growing market in Enterprise Software:


If you asked the average person on the street what Robotic Process Automation is, most probably wouldn?t have a clue. Yet new data from Gartner finds the RPA market grew over 63% last year, making it the fastest growing enterprise software category. It is worth noting, however, that the overall market value of $846.2 million remains rather modest compared to other multi-billion dollar enterprise software categories.


The two leading vendors (Automation Anywhere and UIPath) have raised at least a cool $1B between them.

There's a lot of discussion in the market about why - why is this market growing so much, so fast?

There are a number of answers if you look for them:

  1. Because you can turn ROI in to ROMG - the return on investment is eye-popping for the right use-cases.
  2. Because RPA is emergent - it doesn't require top-down strategy to be adopted and produce great value.? Of course, RPA benefits from executive level sponsorship just like any other effort.
  3. Because the price is right to drive massive adoption - there are many opportunities that will earn a return on these prices
  4. Companies can't get the integrated and automated experiences they want from their existing IT investments fast enough. RPA offers a way to handle some of these much faster.


And I'm sure there are more where those came from.? Check out eight reasons to use RPA to give you some ideas for how to get started!



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