IBM's C-Suite Research

Post by

IBM software shows up on every analyst scoreboard there is.? But IBM does some pretty interesting research in its own right, and a recent report on its C-suite global study is quite interesting indeed, well worth the read.

Key points to pull out of it:

  • Competitive concerns are increasingly from outside the industry rather than inside the industry.? This dovetails nicely with something Chris Dixon once said about the technology business - that the fiercest competition was between complements, rather than substitutes.? Between different elements of the channel rather than competitors within the channel.
  • The competitive concerns were largely from Technology factors and Market factors, much more so than regulatory, macro economic factors, or people skills.
  • Rules of engagement are in flux - being redrawn by the companies surveyed, or they are watching them be redrawn.? There's a big jump in concern for digital interaction and focusing on customers as individuals.
  • There's an emphasis on partner network to grow the innovation and opportunity potential
  • Cognitive Computing is a distant 4th on the list of concerns, but this has to be a big move up from any previous survey on the subject.? 37% listed cognitive computing as a technology that will be important in the near term to their business.
  • Security risks dominate the risk landscape, which is not surprising given the events of the last couple of years.

Those are just a few highlights. A fascinating read overall, accompanied by concise graphics.?

 

More From Blog

You Might Also Like

Friday Fun: Come for the Weather, Stay for the Tacos
Read More
Walking Across the Street AI
Read More
Innovation vs. Transformation
Read More
We Work With Companies Just Like Yours
Are You Ready?

Let’s Work Together

BP3 gets you there fast. Contact us today to see how we can bring more focus, foresight, and follow-up to your projects.