You Don’t have to Dare to be Legendary to Learn from this Advice

Scott Francis
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I love Mike Maples’ thoughts on startups. Whether it is the Thunderlizard thesis or the Legendary startup, he is challenging startups everywhere to think bigger.  And yet, you don’t have to try to be Google to benefit from his advice, which can improve the thought processes of companies at any stage and size.  Witness a recent post, daring you to make your startup legendary. And there are two key elements that jumped off the page for me:

First, his discussion of leveraging exponential forces for your company’s benefit:

  1. Moore’s Law – the number of transistors on a chip double every 18 months
  2. Metcalfe’s Law – the value of a network is a function of the square of the number of nodes
  3. The Power Law – the largest outcome in a group of companies exceeds the outcomes of all the remaining players in the group.

Second, his discussion of the value stack, moving from proprietary power, to product power, to company power, to category power.  Again, a powerful framework for thinking about succeeding and growing as a company.

I can tell you that Mike’s ideas have influenced and inspired BP3, though we play in a space much smaller than the ones he typically is shooting for with his investments.